It is not just here at home in the United States that Nissan garners media attention for its accomplishments and innovations. Just across the Atlantic, two men in the United Kingdom decided to test the limitations of the Nissan LEAF’s efficiency – the full article can be found here. They traveled from London to Edingburgh, […]
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Nissan IDx Concept Cars Get a Spin by MotorTrend
Clearly, there are perks to working at MotorTrend. To begin its circuit of previews, Nissan selected the automotive magazine as its first promotional stop for the IDx concept cars: the Freeflow and the Nismo. If you saw these sleek concept cars from the 2014 Detroit Auto Show, you know the people at MT asked first: […]
Nissan and FedEx Test e-VN200 Zero Emissions Van
As the United States government applies more stringent regulations for emissions stemming from transportation and industry operations, many companies have allocated money toward funding development into new technologies that minimize their carbon footprint. Federal Express, a global delivery service, began investing in new test vehicles since it relies heavily upon roadway transportation. In a partnership […]
Nissan Captures 48% of Global Pure Electric Car Sales with the Nissan LEAF
What better way to follow much lauded unveilings at the 2014 North American International Auto Show than to announce an incredible milestone in sales? Nissan announced that, after just more than four years on the market, the LEAF reached 100,000 vehicles sold following additional sales this past weekend. According to Nissan, it has captured 48% […]
Nissan Presents: Project Titan
In a highly competitive market with dozens of automakers vying for consumers’ attention, companies are continually seeking ways to attract new buyers. Nissan, for the third time, turned to the most powerful marketing group: its audience. For those unaware, the Japanese automaker engaged the public to help design the 2012 Project 370Z and the IDx […]